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First AR Café on November 11

The IIAR is launching the AR Café with an opportunity to meet Forrester Research Vice President and Principal Analyst, Ray Wang, on November 11th...

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A map of the AR world

The IIAR’s new research on international AR has prompted an interesting question: how big are the analyst and analyst relations communities outside North America?...

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Ed Gyurko on misunderstandings and tactics with Gartner’s Magic Quadrant

In the second of two podcasts Ed Gyurko, European analyst relations manager at Tech Mahindra discusses the Gartner Magic Quadrant with Duncan Chapple, managing...

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What control does AR have in a credit crunch?

This month’s IIAR forum will discuss ‘AR in a credit crunch’ (details below). It’s notable that the panelists aren’t AR managers, but analysts. It...

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IIAR breakfast meeting at Forrester IT Forum

If you are planning to be at the Forrester IT Forum EMEA in Berlin next week, and are interested in finding out more about...

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Datamonitor, Ovum & Butler cohabitation makes AR easier

Last week’s meeting of the IIAR invited a delegation from Datamonitor, including John Leigh, who heads the tech research at Datamonitor and its Ovum...

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Analyst Relations Certification is a huge advance for the profession

By launching the first independent Analyst Relations Certification (ARC)  scheme, the Institute for Industry Analyst Relations (IIAR) has brought the analyst relations community hugely...

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O’Neill and Chapple on the IIAR’s AR Certification process

In October 2009, the Institute of Industry Analyst Relations launched an independent certification test for AR managers. Lighthouse AR hosted a free webinar on...

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Peggy O’Neill on Analyst Relations Certification

Last week Peggy O’Neill spoke on a Lighthouse webinar to outline the IIAR’s new Analyst Relations Certification (ARC) prorgramme. As the notes below indicate,...

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Two meetings with Efrem Mallach in London

There where two opportunities this Monday, February 15th, to meet Professor Efrem Mallach, one of the longest-established figures in the global analyst relations community....

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Analyst relations’ main problem isn’t about relating to analysts

It’s election time for the Industry of Industry Analyst Relations, the global organisations which represents the AR community and keeps an eye on standards...

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IIAR Salary Survey findings: AR at 30% premium, global scope pushes AR...

The analyst relations profession has, like the industry analyst industry, been a beneficiary of the difficult times over the last few years. While staff...

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IIAR invites Chapple & Fersht to discuss AR’s crisis

The Institute of Industry Analyst Relations has invited Duncan Chapple (Managing Director, Lighthouse AR) to join Phil Fersht (CEO & Head of Research, HfS...

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IIAR’s Tragic Quadrant spotlights overrated analysts

Analyst firms should pay serious attention to the Institute of Industry Analyst Relations‘ (IIAR) new Tragic Quadrant. The TQ spotlights some upstart firms that...

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Should AR put Tragic Quadrant easy analysts first?

A key criterion of the IIAR’s Tragic Quadrant (TQ) is that AR people should prioritise analysts, and analyst firms, who are easy to do business...

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